The Horsepower Highway is putting the pedal to the metal to grow its reputation in the region after a series of big announcements for the Gnowangerup-based project. The GNP360 project is an installation of tractor displays across 75km from Broomehill to the Stirling Range, following the Broomehill-Gnowangerup Road and Formby Road South in a bid to increase traffic through the region. GNP360 has just announced the addition of the Lucinda Tractor Project to celebrate the work and contribution of rural women in the region. “The Lucinda project will have an amazing mural that features and honours rural women for their contribution to society,” secretary Cathie Beeck said. “We are going to purchase an amazing vintage tractor and paint it pink as another addition to the Horsepower Highway.” The project, which has a GoFundMe page that has already raised nearly $3000, is an initiative inspired by Mother’s Day. The Lucinda announcement came after the launch of an interactive Horsepower Highway map last weekend, detailing the background and information of all 17 tractors to help navigate travellers. Ms Beeck said each tractor on the Horsepower Highway was presented as an art installation, with a name and a story to go along with it. “These tractors are actual live working machines that have been on people’s farms and worked throughout the region,” she said. “They each have their own stories and history because all of them are privately owned.” The online virtual map had more than 5000 views within the first fortnight of operation, which Ms Beeck described as “incredible”. She said the project started off with a single first tractor named Lizzy and would soon grow to 17. “Lizzy has been here since 1889 and she cleared a lot of the land around here... so we started to ask farmers along the road to bring out working machines with history and significance and we asked them to do something special with them,” she said. The Lucinda tractor was set for an official unveiling on September 26 at the Great Southern Treasures Bloom Festival.